Title
PRESENTATION BY THE DOWNTOWN BUSINESS ASSOCIATION (BIA) REGARDING CREATING A SAFE AND VIBRANT PLACE TO SHOP, LIVE AND PLAY
Kelly McKenna, Executive Director of the Downtown Barrie Business Improvement Association (BIA) provided a presentation regarding the BIA activities, governance, and objectives.
Ms. McKenna discussed slides concerning the following topics:
• An overview of the history, boundary, staff and membership of the BIA;
• The role of BIAs in Ontario;
• Council’s request for a presentation by the BIA;
• The Downtown businesses experiences and resilience through COVID-19 and Dunlop Street Road reconstruction;
• Governance as a Corporation and a local board of Council;
• Accountability, transparency and responsibility of the BIA;
• The BIA Boundary with no current plans to expand;
• The BIA’s strategic goals;
• Normal times of events before COVID-19, the reopening and recovery;
• The COVID-19 Response Projects:
o Downtown Heroes Campaign;
o Reopening PPE Kits;
o Lifeline E-Gift Cards Program; and
o Open Air Dunlop 2021.
• BIA objectives from 2018-2020; and
• Membership and Community Partnerships and combined projects.
Members of Council asked a number of questions to Ms. McKenna and received responses.